Tuesday, August 21, 2012

Socializing the Anti-socials: Disruption of the Indian Higher Education System

The Indian Higher education sector is valued at roughly $ 11 billion. This segment includes only those Indians who enroll for degree courses in India. In addition, nearly $ 13 billion is spent annually by Indian students seeking admission to foreign universities.

This makes the total higher education pie around $ 24 Billion.

That is a significant market if one thinks of the sheer numbers that are available for Indian education institutions. In this environment it is important for organizations to harness the power of disruptive creation. And one of those sources could be social media.

Using teaching tools based on social media could not only enhance the quality of education but also convert some of the foreign aspirants to start considering Indian institutions in their quest for higher education.

The other significant number is that the number of Indian students opting for higher studies is only 11% of the school pass outs. This is much lower than the global average of 23%. This creates another opportunity for institutions to invest in tools like Share Point, Yammer, Jive or Connections and integrate them with video facilities like Skype to create virtual classrooms for the future.

I think the ball is in our court and it is time to disrupt the status quo.

Do let me know what do you think? Do Indian education institutions have the guts to aim for glory or is it going to be the same old story?

(Source for figures: IDFC SSKI & CSLA Education research report)

 By Dr.Vikram Venkateswaran, Founder & Director | TheSocialPeople

Dr. Vikram Venkateswaran is a marketing professional with almost 10 years of experience. He is passionate about public health, blogging, writing, public speaking and lawn tennis. He can be followed on his twitter handle @drvikram. Visit his blog at Docter Soccer.

Founder Speak is our weekly column by the founders of TheSocialPeople- Viral Thaker & Dr.Vikram Venkateswaran.

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